The Paradigm Shift in Marketing Trends

Marketing Trends Shifting in the Time of Covid19 Season

The Intersection of Marketing Trends and COVID-19 The creation of accessible tools to segment and reach out to audiences has made the marketing industry more competitive than ever before. With consumer behavior thoroughly mapped and quantified, marketers have an easier time determining their messaging and ensuring their budget doesn’t go to waste. However, even the […]

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Virtual Power Plant Image Cover

Efficient Virtual Power Plants Explained

 Virtual Power Plants (VPP) Explained An increasingly networked world has given rise to more decentralized power infrastructure. These virtual power plants (VPPs)  are made up of remotely-managed smaller units, many of which make use of renewable energy. Virtual power plants provide a degree of flexibility unheard of in traditional plants, allowing for easier management not […]

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